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Article marketing is the practice of writing niche-based keyword articles and submitting them to various free-content article directories or promotion services for the purpose of gaining web publicity. This type of marketing has become an integral part of targeted marketing campaigns and is consistantly one of the best ways to attract prospective customers.
Article marketing has been used by many beginning, intermediate, and expert marketers over the years. For decades, offline article marketing was practiced in newspapers and trade magazines. Online article marketing is used in blogs and article banks for seach engine optimization and lead generation.
On the internet, article marketing can be used to inform readers and effectively promote products or services of any field at little or no cost. Articles with your contact information in the author bio/resource box eventually get reprinted or hyperlinked to on numerous websites, blogs and newsletters generating leads and assisting with the search engine optimization of your website. Article marketing is a form of content-based marketing that you can master for a profitable marketing campaign. |